The newest color for the 2023 AW, “New blue jean” Items, was introduced with the annual theme for Hermès 2023,“Astonishing Hermès”!
The exquisite coloring, a new interpretation of the iconic Hermès blue "Blue jean," is the focus of attention.

From left: Blue brume / Celeste/New blue jean(2023AW New color)

The newest color for Fall/Winter 2023, "New blue jean," has a more solid color than lighter blue colors. It is a comforting blue that is in between light and dark colors.

New blue jean, which has received a lot of positive feedback, is available in a wide range of items, including bags and accessories.

From top: Blue jean/New blue jean

We compared Blue jean with New blue jean, which was introduced in 2023AW.
New blue jean is a slightly more subdued color and more elegant than Blue jean.
Both have the delicate balance that only Hermès expresses in blue.